Monday, May 12, 2008

The Effect of Globalization on Food in China



In the latest decades with the high-speed development of information technology and continual improvement of transport the process of globalization in many aspects has got a great acceleration. Food and diet culture also have merged each other. China has been significantly affected by food and diet culture.

In the first place, the effact is reflected sufficiently in supermarkets of cities. While walking around the food supermarkets, many food on the shelves from different counties can be seen, such as, wine from some counties of Europe, Australia and New Zealand, chocolate, coffee, candy, drinks, fruit, chips, some dry nuts and turkeys from the main counties of North America, seasoning from Korea and Japan and rice from Thailand and so on.
Next, many known international fast food chains, such as, Mcdonald's, KFC, Dicos, Starbucks, SUBWAY and Pizzahut, have been distributing in many cities of China, and from reports only KFC in China has reached 700. In addition, there are many bakeries and ethnic restaurants in cities. So people are able to experience foreign food without necessarily travelling anywhere.
Furthermore, some Chinese people have been changing their diet styles, particularly those young people and children, who eat out for these western food in fast food chains and even take them to schools as lunch. On the weekends or holidays these shops are always crowded with young people and children with parents' companions, which is so called 'westernise' in diet by some Chinese people. Meanwhile, many middle-age people are also willing to receive western food. Sometimes they buy foreign foods from supermarkets to cook and taste.
To sum up, globalization of food has been offering much richer choice of food to Chinese people known as epicures, and has been changing the diet culture of some Chinese people. However, some of the fast food was judged as junk food. It is hoped that more healthy food could be imported to China.

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